FREE ORGANIC MUSLIN SET & BIRTHING BAG CHECKLIST WITH EVERY PURCHASE $100 & OVER. EXCLUDES BABYSHOW BUNDLES.



















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Bump Scrub
200ml
This lush body exfoliant that combines a nutrient-rich blend of Coconut oil, Bamboo powder, Shea butter, Pomegranate seed oil, and finely ground Pumice to refresh and replenish your skin. With 100% naturally derived ingredients, this scrub will gently exfoliate and hydrate - leaving your growing and stretching skin feeling ultra soft and silky smooth.
- Gently exfoliates
- Promotes skin cell regeneration
- Helps prevent stretch marks
- Improve existing scarring
- Intense nourishment and hydration
- Rich in antioxidants
- Gentle & non-allergenic
- Safe for use during pregnancy
Suitable for use on all skin types. Dermatologically tested and approved.
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Directions for use
Apply onto damp skin using light circular movements, while in the bath or shower. Leave on for 1-2 minutes and then rinse off. Use 2-3 times per week. Recommended to follow with PURE MAMA Belly Oil.
Ingredients
Purified Water; Prunus Amygdalus Dulcis (Sweet Almond) Oil; Glycerin; Pumice; Glyceryl Stearate SE; Bambusa Vulgaris Stem (Bamboo) Powder; Cetearyl Alcohol; Cocos Nucifera (Coconut) Oil*; Butyrospermum Parkii (Shea) Butter*; Cetearyl Wheat Straw Glycosides; Punica Granatum (Pomegranate) Seed Oil; Sodium Stearoyl Glutamate; Dehydroacetic Acid; Fragrance (Natural); Benzyl Alcohol; Citric Acid; Vanillin. *Certified Organic. No plastics, parabens, sulphates or synthetic fragrances.
FAQs
Do I use this in the shower? Yes, use in the shower or bath on wet skin. Gently apply the scrub and allow it to sit on the skin for around 2-3 minutes and then gentle wash off. You can also use it as a dry scrub but need to use a damp cloth a couple of times to wash it off as the exfoliant particles are harder to get off.
What is the product for? It is a gentle exfoliant to be used on target stretch areas to help the skin refresh and replenish. It will help to remove old skin cells and to deeply intensely hydrate the skin.
Can I use all over my body? Yes absolutely. During pregnancy we recommend focusing on target areas like the Belly, Hips and Boobs but it can be used all over.
What is the fragrance? It is a 100% natural, low allergen fragrance made in France by a world-class perfumery. It has subtle caramel fragrance. It is free from any Phthalates and Endocrine disruptors.
How long will 1 tube last? Approx. 2-3 months depending on frequency of use.

Your free $40 gift
Receive a FREE Organic Muslin Set & Birthing Bag Checklist with every purchase over $100. Limited time only.
Bump Scrub
- 100% Natural Fragrance
- MADE IN NEW ZEALAND
- GENTLE ON SKIN
- CRUELTY FREE
- DERMATOLOGIST APPROVED
- Paraben free
- NON-TOXIC
- PREGNANCY SAFE
- ORGANIC INGREDIENTS
- 100% Natural Fragrance
- MADE IN NEW ZEALAND
- GENTLE ON SKIN
- CRUELTY FREE
- DERMATOLOGIST APPROVED
- Paraben free
- NON-TOXIC
- PREGNANCY SAFE
- ORGANIC INGREDIENTS
- 100% Natural Fragrance
- MADE IN NEW ZEALAND
- GENTLE ON SKIN
- CRUELTY FREE
- DERMATOLOGIST APPROVED
- Paraben free
- NON-TOXIC
- PREGNANCY SAFE
- ORGANIC INGREDIENTS
- 100% Natural Fragrance
- MADE IN NEW ZEALAND
- GENTLE ON SKIN
- CRUELTY FREE
- DERMATOLOGIST APPROVED
- Paraben free
- NON-TOXIC
- PREGNANCY SAFE
- ORGANIC INGREDIENTS


Your at-home spa experience
A luxurious, natural body exfoliant to gently replenish skin, and leave your skin ultra-hyrated.
I love this scrub so much! Gentle but effective, and smells absolutely delicious. I genuinely get excited to use it and it has become such a highlight in my shower routine. Can't recommend it enough!
This scrub in unreal, it makes me feel so relaxed, leaves the skin so soft and it has become part of my routine before bed. It also really helps with the itchiness on belly and ****, I just love it and highly recommend.
I bought this originally as part of the kit, but have since bought more separately as I genuinely enjoy using it (and will probably keep using it well after I've given birth). It's gentle, smells heavenly, and leaves me feeling soft (and happy).
The bump scrub is so great, so gentle on the skin and relieves my itchy tight feeling skin as its stretching lots in third trimester! Highly recommend!
I absolutely love this pregnancy bump cream! I’ve been using it on all the areas that are changing and stretching during my pregnancy—my belly, hips, and chest—and it’s been a total game changer. It leaves my skin feeling incredibly soft and deeply moisturized, without being greasy. I genuinely look forward to using it every day. It’s become a small moment of self-care during this journey, and I can already see and feel the difference in my skin’s texture. Highly recommend for any mom-to-be!
The scrub of all scrubs.
With every use, our creamy Body Scrub, infused with antioxidant-rich botanicals, will gently buff away tired skin cells, leaving you hydrated, smooth, and refreshed.
Slide to reveal ingredients

SHEA BUTTER
BAMBOO POWDER
POMEGRANATE OIL
COCONUT OIL
ALMOND OIL
SHEA BUTTER
BAMBOO POWDER
POMEGRANATE OIL
COCONUT OIL
ALMOND OIL

- "The ultimate self-care product I now can't live without.”
- "Smoother skin in one use—mamas swear by it!"
- "The all-natural exfoliator that sells out fast!"
- "The ultimate self-care product I now can't live without.”
- "Smoother skin in one use—mamas swear by it!"
- "The all-natural exfoliator that sells out fast!"
- "The ultimate self-care product I now can't live without.”
- "Smoother skin in one use—mamas swear by it!"
- "The all-natural exfoliator that sells out fast!"
- "The ultimate self-care product I now can't live without.”
- "Smoother skin in one use—mamas swear by it!"
- "The all-natural exfoliator that sells out fast!"
- "The ultimate self-care product I now can't live without.”
- "Smoother skin in one use—mamas swear by it!"
- "The all-natural exfoliator that sells out fast!"
- "The ultimate self-care product I now can't live without.”
- "Smoother skin in one use—mamas swear by it!"
- "The all-natural exfoliator that sells out fast!"
- "The ultimate self-care product I now can't live without.”
- "Smoother skin in one use—mamas swear by it!"
- "The all-natural exfoliator that sells out fast!"
- "The ultimate self-care product I now can't live without.”
- "Smoother skin in one use—mamas swear by it!"
- "The all-natural exfoliator that sells out fast!"
From the People
Our experts

Known for being one of NZ's leading biotechnologist, Dr. Jenny Aitken brings a different perspective and wealth of knowledge when it comes to formulation of natural skincare.
"Finding the exact botanical blends was a thorough process. We carefully researched every ingredient to uncover what was best for pregnant woman and new mothers.”

Dr Prasanthi has experience across medical, surgical, and emergency disciplines. With a passion for the intersection of art and medicine, she pursued further training in general practice, specialising in women’s health and dermatology.
“PURE MAMA’s formulations are thoughtfully created with the real, evolving needs of women in mind. Rooted in evidence-based principles, they prioritise skin barrier support, hydration, and ingredient safety through every stage of pregnancy and postpartum. I love that their products not only care for the skin, but truly nurture women during this transformative time."

As a pregnancy and postpartum physiotherapist, Jess understands the intricate challenges that come with a changing body.
"Unfortunately there is still a lot of misinformation out there and it can be hard to know who to trust. In my 11 years of experience this is the best topical Magnesium product I have come across for pregnancy, post birth and for every day."

With over 30 years first-hand experience, Libby has insight and expertise into what mothers truly need, and want to help them through their pregnancy journey.
"Whilst there is product out there, this is the first time a brand has really stood out to me and delivers what they say it will do and more. This is a brand that all mothers can 100% trust when using throughout their journey to motherhood."