Our Ingredients

A carefully curated balance of naturally powerful ingredients.

+ Natural and Organic blends
+ Custom blends formulated for expectant and new mothers
+ Clinically tested ingredients that are safe and gentle
+ Carefully selected high-quality ingredients

Our formulations have been meticulously developed to support the body’s natural growth throughout pregnancy and postpartum.

We assessed everything from ingredient properties, benefits and drawbacks, skin compatibility, texture, absorption, shelf life, and bottle functionality to potential risks for pregnant woman and babies.

Pregnancy safe:
The formulations have been carefully considered and extensive research was carried out on each ingredient to determine it was suitable for use during pregnancy. They also do not include any known ingredients that are unsafe for use during pregnancy as per the ingredient guidelines specified by the Women’s Care Obstetrics, Gynaecology and Midwifery Center in America or Healthline.com.

OUR PROMISE

NOURISHING, PURPOSEFUL, PURE.

Making sure Mama and baby are safe throughout pregnancy and post-partum is vital to our product formulation. Our products are free from any nasties including Parabens, Petrochemicals, Palm Oil, Synthetic Fragrances and more.

NATURALLY POWERFUL

BAMBOO POWDER

Bambusa Vulgaris · Organic

We love our natural exfoliants, especially when they are super gentle and work to slough away tired old skin cells. Bamboo powder is finely ground with pumice and then combined with a hydrating blend to provide the ultimate in natural exfoliators.

COCONUT OIL

Cocos nucifera · Organic

Recognized for its incredible hydrating and moisturizing properties thanks to its fatty-acid content, Coconut oil is a must have in our product line up. Coconut oil is widely known for being a wonder food for the skin and we agree.

SHEA BUTTER

Vitellaria paradoxa · Organic

Shea butter is intensely soothing and moisturising, and has incredible beneficial properties for the skin. It has high concentrations of fatty acids which make it ideal for soothing skin and it can also help retain moisture by forming a protective barrier on the surface of the skin.

CALENDULA FLOWER

Calendula officinalis · Organic

Calendula is widely known for its ability to soothe the skin. It helps hydrate the skin when it’s dry or damaged and has natural restorative properties that can help give your skin that healthy-looking glow.

KAWAKAWA

Piper excelsum

Native NZ Kawakawa has been extensively praised for its powerful properties and can help to soothe and relieve a range of skin conditions. Traditionally used to help a wide variety of skin conditions, it is now very well known for restoring, soothing and nurturing skin.

MARSHMELLOW EXTRACT

Althea officinalis

Used for centuries and now globally renowned for its benefits to the skin, Marshmallow root extract (MRE) is soothing, high-performing, and non-irritating. Keeping those nips intact for feeding…we got you Mama.

RASPBERRY SEED OIL

Rubus idaeus

A luxurious oil that has some incredible skin benefits. Typically used in facial skincare because of its antioxidants, Vitamin E and Vitamin A, this oil helps soothe and hydrate the skin. It’s also a great source of alpha linolenic acid – an essential fatty acid that has restorative properties.

ALMOND OIL (SWEET)

Prunus dulcis · Organic

Vitamin central. Rich in Magnesium and Vitamins A, B and E, Almond Oil is incredibly nutritious for your skin. Sweet Almond Oil is easily absorbed into the skin and is lighter than other carrier oils. It can also help with visibly reducing irritation and balancing the moisture in your skin.

ROSEHIP OIL

Rosa mosqueta · Organic

One of our absolute essentials, Rosehip oil is rich in vitamins C, E and B-carotene (a form of vitamin A). This non-greasy oil helps to restore and nurture dehydrated skin. It is gentle and packed to the brim with vitamins. Coveted by the ancient Egyptians, and Mayans, this timeless classic is truly incredible.

POMEGRANATE SEED OIL

Punica granatum · Organic

A superfood in the skincare world and pregnant woman’s new favourite friend. Pomegranate seed oil is antioxidant rich and packed with goodies. It is known for its ability to improve skin elasticity, reduce the appearance of scarring and leave lasting moisture without a greasy residue or clogging pores.

AVOCADO OIL

Persea americana · Organic

Our good friend, the versatile avocado, an amazing source of proteins, good fats, amino acids, and vitamins. Avocado oil helps rejuvenate the skin and lock in moisture.

ARGAN OIL

Argania spinosa

Argan Oil is wonderfully hydrating and helps improve your skin’s elasticity. As a rich antioxidant, packed with Vitamin E and essential fatty acids, it is nature’s protective nourishing superfood for your skin!

BEESWAX

Cera alba · Organic

Made from the honeycomb of natural hives, this natural wax is melted down to help form a balm that provides a protective yet breathable layer on the skin (perfect for feeding). It plays a vital role as a nipple barrier because it is non-comedogenic, meaning it doesn’t clog your pores. It also works as a barrier for moisture loss and supports cracked or raw nipples.

JOJOBA

Simmondsia chinensis

As the only oil that closely resembles the human sebum (the oily substances produced by your skin glands), Jojoba effectively acts as a natural skin conditioner and moisturizer to help stop your skin from drying out, especially when it is in supergrow Mama mode. It absorbs quickly and is also rich in vitamin B and minerals like copper and zinc.

ROSEMARY EXTRACT

Salvia rosmarinus

Best known for providing a relaxing scent and mental clarity, Rosemary is also rich in essential acids and antioxidants. It also has anti-bacterial properties which are great for helping to keep your skin clean.

SEABUCK THORN

Hippophae rhamnoides · Organic

Sea Buckthorn oil comes from a power-packed bright orange berry. It is loaded with carotenoids and vitamins and is easily absorbed into the skin. It is coveted for its well-known ability to help visibly reduce existing scarring, and it helps prevent the appearance of pregnancy stretch marks.

TAMANU OIL

Calopyphyllum inophyllum · Organic

Tamanu Oil is a renowned antioxidant-rich skin care treatment from ancient Polynesia and South East Asia. It has remarkable restorative and protective qualities and works to support the body during pregnancy. This oil has been documented to penetrate deep into the skin which helps explain some of its extraordinary restorative effects.

VITAMIN E

Tocopherol

Widely known for its high levels of antioxidants, Vitamin E is a superhero that is a great skin hydrator and protector. Although the word Tocopherol sounds scary, we can assure you it is not. Tocopherols make up around 96% of your skin’s antioxidant defense system.